Most SMM leads manage presence. We need someone who builds reach engines.

This role exists because four AI products (agents) are hitting the market in the next 60 days — and social media is the primary growth lever. We're not looking for someone to "maintain brand accounts." We need a person who has driven explosive audience and engagement growth before, knows exactly how they did it, and can build the team and system to do it again — at scale, across platforms, from zero.

AI-driven tech company - a launching a portfolio of four AI-powered products for business automation and productivity, targeting English-speaking markets across the US, UK, EU, and APAC.

• Stage: pre-launch, public release in 60 days
• Channels: 10+ social platforms simultaneously
• Geography: fully remote, UTC-3 to UTC+4 preferred

Why this role

The CMO owns brand voice and narrative strategy. Your job is to turn that strategy into a high-output social operation that actually moves numbers — followers, reach, engagement, inbound leads. You'll hire your own team, design the production system, and own the results. If you've been waiting for a role where you control the budget, the team, and the KPIs — this is it.

What you'll do

First 30-60 days - build the engine:

• Propose the platform mix — which social channels we prioritize, in what order, to what targets — and get CMO sign-off
• Hire and onboard 10-12 people: short-form video producers, editors, ghostwriters, designers, community managers
• Build the content production pipeline: from idea to published post without content falling between hands
• Set up the performance dashboard so leadership sees what's growing and what isn't — every week, in five minutes

Ongoing:

• Drive follower growth, engagement, and reach across brand accounts and founder-led profiles
• Run multi-account distribution infrastructure with strict operational hygiene — account separation, rotation, risk containment
• Turn 12-16 hours/week of combined CEO and CMO time into maximum social output through batching and ghostwriting pipelines
• Own weekly KPI reporting and lead optimization decisions based on what the data shows

Who we're looking for

Must have:

• Proven track record of explosive growth on social — specific numbers, specific channels, specific tactics you owned
• 2+ years managing an SMM or content team of 5+ people across multiple platforms
• Hands-on experience with multi-account infrastructure: account warming, device/IP separation, content rotation, pattern avoidance
• Deep platform fluency: you know what works on LinkedIn, Instagram, TikTok, X, YouTube Shorts — and why it works differently on each
• C1+ English — for content quality control, team management, and Western-market audience intuition
• Experience with US, UK, or EU audiences — not only local-market campaigns

Nice to have:

• Experience in a pre-launch or early-stage environment
• Familiarity with AI tools for content production and distribution
• Track record with founder personal brand growth

Not the right fit if:

• Your experience is limited to one platform
• You've executed strategy set by someone else but haven't built one from scratch
• You've been a strong producer or SMM but haven't led a cross-functional team
• You need established workflows to operate — you'll be the one creating them