About Us

We are building a global B2B marketplace that connects businesses worldwide, helping suppliers, manufacturers, and buyers streamline trade, logistics, and growth. We are now looking for a Head of Marketing who can lead our marketing strategy, drive acquisition, and build scalable growth systems across SEO, PPC, and other channels.

Responsibilities

• Develop and execute a data-driven marketing strategy focused on customer acquisition, retention, and brand growth.
• Lead SEO and paid acquisition (PPC, Google Ads, LinkedIn, Meta) from strategy to execution.
• Build, mentor, and manage a high-performing marketing team (content, performance, design).
• Define and track key marketing KPIs through web and product analytics (GA4, Mixpanel, or similar).
• Collaborate with product and engineering teams to optimize funnels, user journeys, and conversion flows.
• Manage budgets, campaigns, and reporting to ensure ROI-positive marketing operations.
• Drive marketplace visibility through content, partnerships, and digital PR.
• Contribute to product positioning and brand narrative.

Requirements

• Proven experience leading marketing in e-commerce, marketplace, or SaaS environments (B2B focus preferred).
• Strong hands-on skills in SEO, PPC, and web analytics.
• Experience in building and managing teams and establishing internal marketing processes.
• Solid understanding of software development principles and how web applications function (basic tech literacy is a must).
• English level B2 or higher, both written and spoken.
• Analytical mindset with a test-and-learn approach.
• Ability to work cross-functionally with product, design, and engineering teams.

• Experience with marketing automation, email campaigns, and CRM tools.

We Offer

• Opportunity to shape the marketing foundation of a fast-growing B2B platform.
• Work closely with founders and product leadership.
• Competitive compensation.
• Flexible remote work setup.