✨ Welcome to Win Media – Driving Innovation in iGaming Products! ✨

At Win Media, we build cutting-edge solutions that shape the future of the iGaming industry 🎯.
By combining strategic thinking 💡, creativity 🎨, and data-driven insights 📊, we create products that engage players, grow revenues, and set new industry standards 🚀.

With a passionate team and bold vision, we transform ideas into world-class products. 💪

📌 About the Role

We are looking for an experienced Team Lead of CRM to join our growing team!
If you’re passionate about player engagement, data-driven communication, and building high-performing CRM strategies for Tier-1 markets — this role is for you.

As the Team Lead of CRM, you will drive our multi-channel communication strategy, strengthen player retention, and elevate key performance metrics across all CRM touchpoints.

🛠️ Responsibilities

• Drive the growth of key CRM KPIs across all communication channels.
• Plan resources and timelines for CRM projects.
• Set, prioritize, and control task execution within the CRM team.
• Implement a development roadmap for the CRM department — processes, team, audience segmentation, and communication optimization.
• Launch new communication channels and ensure their KPI performance.
• Collaborate with marketing, analytics, and product teams to maximize engagement and retention.
  

✅ Requirements

• 1+ year of experience as a CRM Team Lead in a product company.
• 3+ years of experience as a CRM / Retention / Promo Manager.
• Proven experience managing communication channels (Email, Push, SMS, etc.).
• Strong understanding of CRM metrics and user segmentation.
• Hands-on experience in setting up and optimizing communication processes.
• Ability to build hypotheses and experiments that impact key KPIs.
• Experience leading a CRM team and improving performance across multiple GEOs.
  

🧰 Tools & Skills

• CRM and automation tools (ESP, Push/SMS platforms).
• Jira, Miro, ClickUp, GSuite (Mail, Sheets, Docs, Meet, etc.).
• Solid understanding of data analysis and reporting metrics.
• Technical understanding of integration and tracking processes.
  

🎯 Ideal Candidate

• Has successfully led a CRM team in the iGaming industry.
• Understands how to build engagement and retention funnels for Tier-1 GEOs.
• Is both strategic and hands-on — can plan, execute, and optimize campaigns.
• Loves testing new ideas and transforming data into actionable insights.
  

🎁 What We Offer

💰 Competitive salary and performance-based bonuses
📈 Opportunity to shape CRM strategy for a fast-growing iGaming product
🚀 Fast-track career growth and professional development
🤝 Collaborative and data-driven culture
🌍 Flexible work setup and supportive environment