Marketing Analyst
Madfish
Marketing & Communications, IT
Remote
Posted on Oct 5, 2025
We are looking for a Marketing Data Analyst (Remote)
As a Marketing Data Analyst, you will play a key role in helping our team make data-driven decisions, optimize traffic channels, and ensure profitability.
What you’ll do:
- Build and automate dashboards for marketing metrics.
- Analyze the performance of traffic channels.
- Support teams with regular reports (daily/weekly/monthly).
- Run cohort and RFM analysis to assess retention.
- Calculate LTV and forecast traffic payback.
- Provide analytics for strategic decisions (scaling / stopping channels).
- Automate profitability and ROI checks for partners.
What we expect from you:
- Knowledge of metrics: CAC, ROI, ROAS, FTD, CR, ARPU/ARPPU, LTV, Retention Rate.
- Strong understanding of unit economics and P&L.
- Experience in building dashboards for marketing, affiliates, CRM, retention.
- Proven expertise in segmentation (RFM, cohort analysis).
- Ability to evaluate partner and channel performance using data.
- Russian — required; English — working proficiency.
- Attention to detail, structured thinking, and ability to explain insights simply.
- Proactive and result-oriented mindset.
What we offer:
- 100% remote work.
- Flexible start of the day.
- 21 paid vacation days.