SMM Specialist
Madfish
Ukraine · Europe
Posted on Oct 5, 2025
We are looking for an experienced SMM Specialist to drive engagement and expand our brand presence across multiple social media platforms.
This role is perfect for a specialist who combines strategic thinking with hands-on execution, has a deep understanding of each platform's nuances, and excels at creating content that drives engagement and audience growth.
At JustMarkets you'll work alongside industry professionals in a dynamic and supportive environment where your creativity and expertise will make a real impact.
Responsibilities
- Implement content strategy and campaign development on different GEOs across social media channels (Facebook, Instagram, TikTok, Telegram, Twitter) that prompt our consumer to engage and share with their community regularly.
- Monitor content to ensure it authentically aligns with brand values and positioning.
- To scale innovative ideas from conception to campaign execution, maintaining a distinct yet cohesive brand perspective throughout.
- Cultivate advocacy and engagement through organic channels, ensuring top-tier community management across all business lines.
- Lead competitive tracking of social activity, identify and ideate around new content and monitor the industry for best practices in driving engagement.
- Establish benchmarks and best practices to guide and scale marketing efforts across all channels on certain GEOs.
Requirements
- 3+ years of social media management experience at a B2C brand, preferably within financial services (but not required).
- A thorough understanding of media metrics to track and hit KPl's, and the ability to leverage data insights to determine strategies.
- Experience with social media / Influencer management tools (Sprout Social, RivallQ, Tribe, Telemetr.io, Hootsuite, etc.)
- Experience with FinTech, Crypto, Gambling.
- Working with African or Asian market is required.
- Proficient with social video + photo content capture; must be comfortable editing content on their own, as well as working closely with video editors/design team.
- Demonstrated experience working with video editing platforms such as CapCut, In-Shot, etc.
- Trend savvy with a deep understanding of Social media trends, slang, etc on the chosen GEOs.
Will be a plus
- Background in the FinTech niche.
- Experience in launching influencer campaigns on social media.
- Knowledge of regional specifics of African and Asian markets.
We offer
- Work with diverse markets (Asian, MENA) and cutting-edge social media strategies to make a real impact
- Collaboration with a dynamic, international team of professionals passionate about innovation and growth
- Opportunity to unleash your creativity and analytical skills to develop high-performing campaigns
- Access to advanced tools and technologies to support creative and impactful campaigns
- Tax expenses coverage for private entrepreneurs in Ukraine
- Expert support and guidance for Ukrainian private entrepreneurs
- 20 paid vacation days people r year
- 10 paid sick leave days per year
- Public holidays as per the company’s approved Public holiday list
- Medical insurance
- Opportunity to work remotely
- Professional education budget
- Language learning budget
- Wellness budget (gym membership, sports gear and related expenses)