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Head of SEO (iGaming)

Madfish

Madfish

Marketing & Communications
Ukraine · Europe · Europe · Europe · Ukraine
Posted on Oct 5, 2025

BigD is seeking a talented Affiliate Manager to join our dynamic team. BigD is an iGaming operator focused on the LATAM (top brand). But that’s not all — we also have a thriving Affiliate Program, a handy Payment solution, and an AI user acquisition solution. We are a big family of over 500+ creative minds.

Key Responsibilities

  • Develop and execute SEO strategy for the LatAm market
  • Build, lead, and mentor a high-performing SEO team (from junior to senior level).
  • Conduct technical audits, optimize website architecture, internal linking, and structured data implementation.
  • Manage link-building strategies (white-hat, outreach, PBNs, scalable custom methods).
  • Perform competitor and market research to identify search trends and opportunities in LatAm.
  • Handle Google penalties recovery and ensure resilience to algorithm updates.
  • Define and monitor KPI & OKRs for the team, ensuring ROI-driven SEO performance.
  • Collaborate cross-functionally with marketing, content, product, and design teams to maximize organic growth.

Requirements

  • 5+ years of SEO experience, including 2+ years in a leadership role (Head / Lead).
  • Proven track record in iGaming, betting, and casino niches in highly competitive markets.
  • Hands-on expertise in LatAm SEO: local search dynamics, user behavior, and content specifics.
  • Deep knowledge of full-cycle SEO: technical, content, off-page.
  • Strong experience with Google penalties recovery and algorithm updates.
  • Experience building SEO departments from scratch and scaling teams
  • Business-oriented mindset with a focus on traffic growth, conversions, and ROI, not just rankings.
  • Proficiency in SEO tools: Ahrefs, Semrush, Screaming Frog, Netpeak Spider, GA4, GSC, Looker Studio, Aparser, ZennoPoster, Tag Manager.
  • English — Upper-Intermediate+ (working proficiency); Spanish or Portuguese — a strong plus.

Working conditions:

  • Direct communication with the core TEAM
  • 28 calendar days of vacation
  • Paid sick leave
  • Sports compensation
  • Compensation for courses and training
  • Day off for birthday
  • Flexible work schedule
  • Regular salary reviews
  • Salary paid at a favorable rate
  • Non-toxic work environment, free of bureaucracy
  • Stable salary payment