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Data Science Lead (IQOS)

Madfish

Madfish

Data Science
Ukraine
Posted on Nov 19, 2025

Are you passionate about turning data into powerful consumer experiences? At PMI, we’re transforming our business and shaping a smoke-free future — and data is at the heart of that journey. We’re looking for a Data Science Lead who will be responsible for developing ML & AI-powered solutions that drive personalization, audience targeting, and strategic decision-making. If you thrive in a fast-paced, collaborative environment and want to work with cutting-edge technologies like LLMs and generative AI, this is your opportunity to make a real impact.

What You’ll Do:

  • Design Smart Audience Strategies
    Segment and profile consumer databases to uncover high-value audiences. Build data-driven frameworks for targeting and personalization that align with business goals and drive measurable impact.
  • Build Scalable ML & AI Solutions
    Develop and optimize large-scale data pipelines using advanced machine learning and AI. Create predictive models for segmentation, personalization, and behavioral forecasting—continuously improving accuracy and performance.
  • Operationalize Insights Across Channels
    Integrate analytics and predictive models into CRM, marketing automation, and digital platforms. Collaborate with cross-functional teams to enable real-time personalization and optimize campaign performance.
  • Lead External Data Acquisition & Partnerships
    Source and manage 2nd/3rd party data from retailers, telcos, digital platforms, and research providers. Own the full process—from defining technical requirements and templates to budget oversight and vendor negotiations.
  • Drive Innovation with Emerging AI Technologies
    Explore and implement cutting-edge AI tools like LLMs, STTs, and generative AI. Prototype and scale solutions for content generation, sentiment analysis, and conversational automation—always with a focus on ethical AI and business value.
  • Be a Thought Leader & Collaborator
    Act as a go-to expert in analytics and AI. Mentor teams, manage external partners, and champion innovation across the organization.

Who Are We Looking For?

Hard Skills

  • Higher Education in Computer Science, System Analysis, Informatics, Mathematics.
  • 2+ years of experience translating complex business problems into actionable insights through hands-on analytics.
  • 1.5+ years of experience in data science, machine learning, and predictive modeling.
  • Strong SQL and Python skills (e.g., NumPy, Pandas, scikit-learn, Matplotlib).
  • Experience with BI tools like Power BI, Looker or Tableau.
  • Solid understanding of the ML lifecycle — from EDA to production deployment.
  • Experience with LLMs, NLP, STT, or audio analytics is a strong plus.
  • English: Upper-Intermediate or higher.

Soft Skills

  • High level of autonomy, ownership, and accountability.
  • Excellent communication skills — able to explain complex ideas clearly.
  • Passion for solving meaningful problems and improving consumer experience.
  • Curiosity and drive to stay ahead in the fast-evolving analytics and AI landscape.

What We Offer:

Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can:

  • Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
  • Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
  • Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.
  • Take pride in delivering our promise to society: to deliver a smoke-free future.